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Photo Essay: On the Ground with Waves For Water in the Philippines

While the Philippine Islands were being struck by Super Typhoon Haiyan’s wrath, Jon Rose, Founder of Waves For Water, was already hatching his plan to help.

W4W began work in the Philippines in response to Typhoon Haiyan and continues to support areas with water shortages. 

In 2013, the Philippines was hit by one of the most devastating typhoons ever recorded: Typhoon Haiyan. The natural disaster affected people throughout Southeast Asia and killed 6,300 people in the Philippines alone. Throughout the country, over 4.3 million people were affected. One major impact of the typhoon was its obstruction of access to clean water. 

To address this problem, Jon Rose, founder of Waves for Water (W4W), arrived in the Philippines ready to distribute his organization’s water filters among “forgotten pockets,” communities that were not “the focal point of major relief efforts.” His method of distribution and relief relied on the “train-the trainer, local-based model” in which W4W organizers “empower” and “facilitate” for local people rather than decide “who gets what, when, where and how.” Two years after the typhoon, W4W established an office in the Philippines, where it is currently registered as a non-profit organization. Since 2015, W4W has built 66 rainwater catchment systems and provided over a million Filipinos with access to clean water. In December of 2021, the organization helped to address the devastation caused by Hurricane Odette in Siargao, Philippines through a partnership with Billabong. Currently, W4W is providing aid for those impacted by Tropical Depression Agaton, which has displaced 1.9 million people in Visayas and Mindanao, Philippines. You can contribute to this specific effort here

W4W’s humanitarian efforts are not limited to the Philippines. Since its inception in 2009, the organization has made an impact in 44 countries, including Mozambique, Ecuador, Sierra Leone and Chile, and has helped 3.75 million people gain reliable access to clean drinking water. W4W currently has 24r active programs helping to address water access issues. These programs seek to provide aid to citizens of Ukraine, Australia, Haiti and Guatemala. You can learn more and help out here.


As a pro surfer of 13 years, Jon Rose traveled the world in pursuit of perfect waves. It was this passion that led him to development of Waves for Water in 2009. He hopes to see W4W enlist and empower travers to help solve the world water crisis.